Member Spotlight: Runyon Saltzman Inc.
About Runyon Saltzman Inc. (RSE)
Founded in 1976 by visionary Jean Runyon and her business partner Estelle Saltzman, Runyon Saltzman Inc. (RSE) emerged as one of Sacramento’s pioneering public relations agencies. Jean, well-known for her involvement in the arts and her leadership, broke barriers by becoming one of the first women to establish a PR firm in the city. Fast forward to today, and RSE stands as a leading agency known for their innovative approach to communications, blending traditional values with cutting-edge strategies to address the diverse needs of their clients.
With more than 60 years in business, RSE has cemented its role as a progressive agency rooted in inclusive ideals and charitable efforts, with a commitment to continuous growth and improvement.
Dedication to Diversity, Equity, and Innovation
RSE is built on the principles of inclusion, fairness, and opportunity—values that were hallmarks of Jean Runyon’s life. Today, RSE carries forward this legacy with a strong focus on Diversity, Equity, Inclusion, and Belonging (DEIB) through initiatives that support employees, clients, and the larger community. Their DEIB committees and “Jeanitude” Day of Giving Back reflect a commitment to creating a workplace that celebrates diversity, encourages open dialogue, and fosters a culture where everyone feels valued and empowered. For RSE, DEIB is not a checklist item; it’s an ongoing journey, involving continuous work, honesty, and introspection.
Strategic and Creative Services
RSE’s integrated teams are dedicated to creating meaningful communications in public relations, advertising, and social impact work. Whether through community engagement, crisis management, media planning, or social marketing, the agency draws on decades of experience to tailor unique strategies that resonate with audiences. Their approach is collaborative and client-centered, combining creativity with data-driven insights and always involving the client as a critical part of the process.
RSE is known for their recipe for success: selecting the right team with the right expertise for every project, ensuring that each campaign is designed with precision and purpose. As a California Multiple Award Schedule (CMAS) Certified and General Services Administration (GSA) Certified agency, RSE is equipped to handle a variety of needs with professionalism and efficiency.
A Legacy of Leadership and Innovation
RSE’s legacy is shaped by its dedication to inclusivity, strong community partnerships, and continuous self-improvement. From its early days as a glass-shattering venture led by Jean Runyon to its present-day role as one of Sacramento’s most respected workplaces, RSE remains committed to pushing boundaries and delivering impactful solutions for every client.
Runyon Saltzman Inc. was recently acquired by Clutch consulting firm founders, Rachel Zillner and Anne Descalzo. Discover how Runyon Saltzman Inc. can elevate your message and empower your mission with a tailored, strategic approach. Visit their website to learn more about their services and how they can support your goals.